VOLT

Our Work / European Body Art, a leader in special effects makeup for the entertainment industry, engaged Truss to launch its first consumer product. Discovery revealed larger ambitions, so we built a scalable brand platform, making VOLT the foundation of a performance-driven men’s grooming line. Brand strategy Positioning Messaging Naming Visual identity Hi-fidelity photo/video Website […]

Urspring by Seccua

https://trusscreative.com/wp-content/uploads/2025/10/wahser.mp4 Our Work / Seccua, the global leader in membrane technology, needed a U.S. market consumer launch strategy and new brand vision for its whole-house water filter, Urspring. Unlike point-of-use solutions and alternative technologies such as reverse osmosis, Urspring addresses every tap, every pathogen, and every inorganic particle in a home’s water system—a holistic solution […]

CheckRun

Our Work / Business checking isn’t going anywhere, but it does need a mobile-first makeover. That’s where AP Technologies’ CheckRun comes in. With more than half of business payments made by checks, Checkrun meets the needs of modern SMBs by empowering them with a smart, intuitive, and secure payment platform that makes accounts payable and […]

Coastal Nursery

Cultivating a sense of place https://trusscreative.com/wp-content/uploads/2020/11/BS_CN_Video_Hero.mp4 Our Work / Established in 1946, Coastal Nursery was a third-generation wholesale grower across five farms in one of California’s rare Monterey Bay microclimates. Specializing in rosemary and unique varieties of cypress and heather, Coastal built a reputation for products consumers couldn’t get enough of. With major grocers and […]